Excellent
Data informs the media object and is presented in a way that responsibly enhances a story or makes a compelling argument.
Failing
Data is misleading or missing from the media object.
Fair
Data is well-selected and is not presented in a way that would be misleading.
Good
Data informs the media object and is presented responsibly as part of the story or argument.
Needs Improvement
The influence of the data may not be clear or the data may be confusingly presented.